Waiting with “bated breath” for MaiaGrazing

Andrew and Meagan Lawrie
“Moora Plains”, 3,500 hectares, Gogango, Central QLD
Beef cattle trading with 1200-1400 head of cattle
Average rainfall 615 mm

Queensland beef cattle producer Andrew Lawrie was already a committed user of grazing charts – but when Maia Technology released its MaiaGrazing online management platform in 2015, no one was more pleased than him.

“I’d been asking for ages when they were going to design something that would let me get away from a paper-based grazing chart?” Andrew said. “I was waiting with bated breath – so when Bart Davidson invited me to join a producer trial of the MaiaGrazing platform in 2015, I jumped at the chance.”

Andrew and his wife Meagan run a beef cattle trading enterprise in central Queensland, running around 1200-1400 head depending on conditions.

In 2002 Andrew began using paper-based grazing charts to help him match carrying capacity and land condition to stock numbers. “It was quite time consuming and I was trusting a lot of my data to paper,” he said. “I used to spend half a day a month going through the diary, working out grazing information and mob weights, and putting it all into a grazing chart.” 

“Grazing charts led to a massive benefit money-wise for the business, because they really helped me make management decisions about matching stocking rates to carrying capacity. But I was nervous about having all that information lying around on sheets of paper! It could get lost or wet or even burnt and that would be the end of it.”

Now that he’s using MaiaGrazing’s online platform, Andrew can enter data about land condition, animals and rainfall either directly on his PC, or through a mobile phone. He finds the main benefits from using MaiaGrazing are saving time, the security of his data security, and ease of access – both for himself and any workers.

“I prefer entering data on my PC, but my farm worker can update things like mob movements on his mobile. The other day we were out there together and we could easily pull up a feed budget on the phone and have a look.”

Andrew says the future prospects for expanding how the data can be used are really exciting.

“We already do yearly benchmarking through RCS, but down the track, all the benchmarking data will come straight out of my Maia program,” he says.

His take home message for producers is that using MaiaGrazing will immediately save time and improve data security. However, producers who are new to grazing charts will feel huge benefits.

“The ideal person for this platform is someone who’s put off by the paperwork involved in starting a grazing chart – because it doesn’t take much to get MaiaGrazing up and running, and the business benefits of making better pasture management decisions are huge,” says Andrew.

MaiaGrazing Wilmot Field Day Replay 2021

Recent Articles

How I got started in planned grazing with Debbie Hatte

03rd February 2023

We're launching a new educational online series, called MaiaGrazing LIVE to help our community of graziers learn more about... Read More

Wrap Up: A Grazier’s Perspective of 2022

22nd December 2022

For our final blog post for 2022 we invited a very special grazier, Amanda Young, to share her thoughts... Read More

Wilmot Field Day 2023

16th December 2022

It’s almost time for us to gather once again at Wilmot Cattle Company for our annual Field Day. This... Read More

Wrap up: Young Beef Producers Forum 2022

21st November 2022

300 up-and-coming producers gathered for the Young Beef Producers Forum, here's a wrap up of the event. By Sheeda Cheng,... Read More

Billabulla: Managing for Resilience Through Big Floods

15th November 2022

Watch grazier, Rod Mildner of Billabulla, a 4,400 hectares property on the Macquarie River floodplain in New South Wales,... Read More

MaiaGrazing proves to be vital farm management software for one young Central Queensland farmer who needed to upskill fast.

17th October 2022

When Alana Carter became manager of the family’s cattle farm after her father fell ill, she quickly learned the... Read More

Bibbaringa: Data Insights for Graziers to Drive Better Decisions

08th September 2022

Want to know how 15 years of data can be leveraged to drive grazing success? Join grazier, Gillian Sanbrook... Read More

Destocking Decisions in Drought by Dallas Mount

04th August 2022

With the drought in Texas reaching a 10-year peak, many are understandably concerned with its immediate and long-term impact.... Read More

Wrap up: RCS Conference 2022

22nd July 2022

Last week, we had the pleasure of supporting a once-in-a-decade event, the RCS Conference 2022. This year’s theme was... Read More

Dick Richardson Webinar - High Rainfall in Non-Growing Season

11th July 2022

This year in parts of Australia, we are seeing higher than usual rainfall, and in some areas it resulted... Read More